A Whole Systems Approach to Product Design as well as Development

2015 MIT SDM Conference on Systems Thinking for Contemporary Challenges

October 7, 2015 at Wong Auditorium, MIT

Neal Yanofsky, Chairman, Cheddar's Scratch Kitchen; Board Member as well as Senior Advisor, Snap Kitchen

Keynote — Can Managers Contribute to Design that Creates Competitive Advantage?

Everyone loves outstanding design, only how tin it hold upwardly used every bit a concern tool that provides to a greater extent than than fleeting benefits? And how tin left-brained managers effectively back upwardly as well as prepare the run of right-brained designers?

In this keynote address, Neal Yanofsky volition explore the benefits as well as challenges of elevating pattern to a strategic tool.

Additional speakers include: Todd P. Coleman, PhD; Steven D. Eppinger, ScD; Pat Hale; Matt Harper; Matthew S. Kressy; Shaun Modi; Joan S. Rubin; as well as Maria C. Yang, PhD.

We invite you lot to bring together us! Register today.

About the Conference

The annual MIT Conference on Systems Thinking for Contemporary Challenges, sponsored past times the System Design & Management program, provides practical information from multiple disciplines for using systems thinking to address complex challenges, whether inwards industry, academia, government, or the the world at large. All are welcome to attend.